The Boodles Classique will take place from 14th – 16th June at De Vere Mottram Hall in Cheshire. Featuring world class tennis legends, the event is a key date in the entertainment calendar for the North West corporate market.

Around 80 of the great and the good of the North West joined Boodles and Charles Stanley at the store along with 1996 Wimbledon Champion Richard Krajicek, who flew in from Amsterdam for the celebration, and will be part of the team of tennis legends palying at Mottram Hall in June.

Charles Stanley brought their iTab to Boodles, and held a live Skype chat from Liverpool to Geneva with other Boodles Classique players Mark Phillippoussis and Henri Leconte, who wanted to be part of the celebrations!

Speaking about the sponsorship, Paul McGuckin Managing Director of CS Financial Solutions commented: “It is a great pleasure to be involved with The Boodles Classique as both the Charles Stanley Stockbroking and CS Financial Solutions businesses are all about client facing interaction and service. We feel that the tournament will provide us with the perfect platform for entertaining clients and potential clients. The association with Boodles and our fellow premium sponsors was also key to our decision to become involved and we are very proud to be aligned with top marque brands in the North-West. We look forward to a long association and an outstanding tournament in June.”

Vicky Collins, tournament director of The Boodles Classique, said: ‘We’re delighted that Charles Stanley has come on board as an associate sponsor, and they are joining a fantastic stable of brands.
She continued: ‘Sponsorship deals such as these are crucial to the success of the tournament and allow us to continue to deliver the premium event in the North West.’

Following the inaugural event in 2011, The Boodles Classique has netted a handful of key sponsorship deals including Etihad Airways, Manchester Airport and The Warren. They join existing sponsors Blue Bell BMW, Slazenger Heritage, Roche Bobois, Bang & Olufsen Wilmslow and Veuve Clicquot who, with new sponsor Charles Stanley, are all taking ‘advantage’ of working with such a prestigious event.

If you’d like any more information about the event, give the office a call and we’ll be happy to help!

A partnership between Manchester Cathedral, Manchester City Council, Manchester Arndale, the National Football Museum and many others, Dig the City will see areas of Manchester transformed into a sea of flowers and green!

We’ll have more information following the launch on Sunday!

TM.

The event launched in December 2011, netting a handful of key sponsorship deals including Etihad Airways, Manchester Airport and stockbroker Charles Stanley.  Luxury British jewellers, Boodles, has taken full naming rights with the tournament becoming a highlight in their calendar for 2012.  These deals demonstrate that, despite the difficult climate, the market is still willing to commit to sponsorship if the event demonstrates quality and return on investment.

The Boodles Classique will take place from 14^th – 16^th June at De Vere Mottram Hall in Cheshire.  Featuring world class tennis legends, the event is a key date in the entertainment calendar for the NW corporate market.  For more information please see www.theclassique.co.uk or give us a call in the office 0161 9273188.

TM.

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Luxury British jewellers, Boodles, have taken full naming rights with the tournament becoming a highlight in their calendar for 2012.  In addition, Etihad Airways, the national carrier of the United Arab Emirates, has become an associate sponsor and The Haulfryn Group, owners of the popular Warren holiday park in Abersoch, is joining as a partner.

The signings demonstrate that, despite the difficult climate, the market is still willing to commit to sponsorship if the event demonstrates quality and return on investment.  The event officially launched today at the Etihad business and first class lounge at Manchester Airport, where sponsors and guests were joined by 1996 Wimbledon Champion, Richard Krajicek – one of the tennis legends who will be playing at the 2012 tournament.

The Boodles Classique will take place from 14^th – 16^th June at De Vere Mottram Hall in Cheshire.  Featuring world class tennis legends, the event is a key date in the entertainment calendar for the NW corporate market.

Boodles, Etihad and The Haulfryn Group join existing sponsors who are working with The Boodles Classique following the success of the 2011 tournament.  North West BMW dealership, Blue Bell BMW, has renewed their contract as an associate sponsor, as have Slazenger Heritage, Roche Bobois, Bang & Olufsen, Veuve Clicquot and Tidy Marketing, who are all taking ‘advantage’ of working with such a prestigious event.

Nicholas Wainwright, Managing Director of Boodles, said: “Boodles are delighted to be the title sponsor of The Classique, it’s a very stylish event and that’s how we at Boodles like to showcase our brand in the North West”.

Peter Baumgartner, chief commercial officer of Etihad airways, said: “The North of England is a very important market for Etihad Airways, and it will continue to be so in the coming years. We now fly twice a day from Manchester to our base in Abu Dhabi, the capital of the United Arab Emirates, and we have invested heavily in the local community. We are delighted to support the Boodles Classique.”

Jason Shenton, sales director at BMW, said: “The Classique is one of the most exclusive events in the North West. The organisers immediately understood the brand values of Blue Bell and that of our franchises BMW & Mini which ultimately led Blue Bell to co–sponsor”.

Vicky Collins, tournament director of The Boodles Classique, said: ‘It’s great to work with such a fantastic stable of brands.  Sponsorship deals such as these are crucial to the success of the tournament and allow us to continue to deliver the premium event in the North West.

For more information about the event visit www.theclassique.co.uk.

The Boodles Classique will take place from 14^th – 16^th June at the De Vere Mottram Hall in Cheshire.  Featuring world class tennis legends, including former Wimbledon Champion Richard Krajicek, the event is a key date in the entertainment calendar for the NW corporate market.

Vicky Collins, tournament director of The Boodles Classique, said: ‘Tidy was an obvious choice when looking for our marketing and pr partner.  Their creative approach and attention to detail will elevate the event on a regional and national presence’.

The Boodles Classique features two corporate days on Thursday and Friday, and culminate in The Boodles Ball on Saturday Рa black tie finale where guests can dance the night away with the tennis stars.  Players confirmed to date include Henri Leconte, Richard Krajicek and Mark Phillippoussis.

If you like what we’re doing with The Boodles Classique, and would like to speak further about your event or sponsorship then we’d love to hear from you. ¬†Call 0161 9273188 or drop me an email michelle@tidymarketing.com. ¬†For more information about The Boodles Classique, please see www.theclassique.co.uk.